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1/2/25, 5:14 PM MAJRA -National CSR Fund launches MAJRA Impact Stream, digital gateway for sustainable impact - Middle East News 247
NEWS DESK

MAJRA -National CSR Fund launches MAJRA Impact Stream,

digital gateway for sustainable impact

By News Desk 1 11/12/2024

The National CSR Fund – MAJRA unveiled today (Wednesday December 11, 2024) the MAJRA Impact Stream,an innovative digital
gateway. The MAJRA Impact Stream aims to direct the private sector contributions towards implementing innovative CSR initiatives
aligned with Environmental, Social, and Governance (ESG) metrics and national priorities.

The announcement was made during a press conference, which also marked the launch of the MAJRA Sustainable Impact platform,
offering an array of services to support and guide the efforts and contributions of the private sector towards impactful CSR initiatives.

The conference saw the announcement of partnerships between MAJRA and Dubai University, Umm Al Quwain University, and
MBRSG, with the aim of providing a diverse range of knowledge content to enrich the Knowledge Square platform, including studies,
articles, training programs, and specialised workshops. This initiative allows training hours to be calculated as part of the private
sector employees’ development credits, thereby contributing to CSR practices and their sustainable impact.

In his speech, H.E. Abdullah Al Saleh, Undersecretary of the Ministry of Economy and Vice Chairman of the Board of
Trustees of MAJRA, said: “The launch of MAJRA Impact Stream marks a pivotal moment in the journey and dedication to fostering
CSR principles and ESG practices, which are integral to our identity and heritage. This initiative empowers businesses to embrace
innovative solutions and contribute meaningfully to our society, environment, and economy by prioritising CSR, ESG principles, and
sustainability. We look forward to deepening our collaboration with the private sector unlocking new opportunities and fostering a
positive, lasting impact.”
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