Page 120 - BRIDGESTONE PR REPORT - AUGUST 2025

8/7/25, 10:37 AM Bridgestone Americas Celebrates 125 Years Of Firestone With Year-Long Anniversary Events
Bridgestone Americas

Celebrates 125 Years Of

Firestone With Year-Long

Anniversary Events

By TT News August 07, 2025

Bridgestone Americas has launched a year-long celebration honouring the 125th

anniversary of its legendary Firestone brand, marking over a century of leadership
in performance, durability and value. Running through August 2026, the milestone

will be commemorated with new product releases, immersive experiences and

special activations that highlight Firestone’s enduring legacy and vision for the
future of mobility.

The anniversary festivities began with an off-road expedition through Wyoming’s

Bighorn National Forest, echoing the early 20th-century ‘Vagabonds’ journeys
undertaken by founder Harvey Firestone alongside figures like Thomas Edison and

Henry Ford. These modern adventures pay tribute to Firestone’s spirit of

exploration and rugged reliability, with more storytelling experiences planned in
remote landscapes across America. Throughout the celebration, Firestone will roll

out a series of advanced tyres designed to enhance performance and dependability.

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