Page 168 - INTEGRATE ME PR REPORT - MAY 2025

5/7/25, 11:41 AM Integrate ME 2025 to unveil future of intelligent Pro AV technology - BroadcastPro ME
The exhibition will present emerging trends such as AI-powered digital signage that delivers personalised content,
adaptive displays that respond dynamically to user input and environmental conditions, and immersive AR/VR and
holographic technologies redefining training, education and entertainment.

Beyond the screen, the event will explore the convergence of workplace transformation and smart city development.
Visitors will experience tools designed for hybrid work models, including AI-powered meeting systems, real-time
translation services and cloud-based collaboration platforms. Innovations for urban spaces will also be on display—
from AI-enabled traffic monitoring to 5G-connected emergency response systems and interactive public kiosks.

Zac Liang, General Manager of LED signage leader Unilumin’s Group Gulf Area, emphasised the event’s role in
shaping this transformation: “Integrate Middle East 2025 serves as a prominent platform for encouraging innovation
and collaboration within the Pro AV industry. Being a global leader in LED display solutions, we, at Unilumin, are
excited to showcase our latest advancements in immersive display technology, AI-driven content management, and
smart visualisation solutions. We are looking forward to interacting with industry experts and customers and
exploring how cutting-edge Pro AV solutions can enhance digital experiences across various sectors.”

Among the notable participants, industry giants like VUEAV, Unilumin, AnalogWay, GODOX, Streamport and IPS
MENA will be on hand to demonstrate how their latest solutions are helping redefine the boundaries of what’s
possible in Pro AV. The event aims to bring together thought leaders, solution providers, and technology pioneers to
spark the next wave of digital transformation across the Middle East and beyond.

Simon Smith, Partner at top visual display manufacturer VUEAV, commented: “Integrate Middle East 2025 will
drive the next wave of innovation within the Pro AV industry. At VUEAV, we are deeply committed to providing
cutting-edge AV solutions that foster collaboration, engagement, and immersive experiences across multiple sectors.
This event is an ideal forum for us to showcase our latest advancements in professional audio, visual, and smart
communication technologies while engaging with industry leaders and innovators to shape the future of AV.”

As Integrate Middle East 2025 returns with a renewed focus on intelligent, responsive and future-ready AV systems,
it promises to deliver an immersive experience where innovation meets application, and the future of communication
and engagement is brought vividly to life.

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