Page 74 - INTEGRATE ME PR REPORT - MAY 2025

5/16/25, 1:12 PM CABSAT, Integrate Middle East & SATExpo 2025 Draw 32,000+ Attendees, Cementing Dubai’s Status as Global Hub for Media, Pr…
SATExpo Middle East 2025: The debut satellite and space expo spotlighted AI-powered satellite advancements,
strategic collaborations (like ABS and SpaceBridge coming together to improve managed data services across
Europe, the Middle East, and Africa), and eSports racing powered by Eutelsat satellite connectivity, alongside critical
discussions at the SATExpo Summit on orbital sustainability, led by Astroscale’s Aya Iwamoto, Vice President,
Strategy and Policy.

Catalysts for transformative ideas:

As well unveiling the latest technological advancements, the shows also set the stage for the announcements of
strategic partnerships formalised by the signing of Memoranda of Understandings (MoUs). Leading global satellite
operator Arabsat inked six MOUs with partners at SATExpo, including an agreement with Grass Valley, the technology
leader in live production solutions, to launch a new suite of cloud-based broadcast services.

Also forging strategic connections, the Co-Production Salon returned to CABSAT 2025 for the fourth consecutive year as
an exclusive invite-only hub for content collaboration. Organised by HConsult, a leading content market specialist in the
Arabic-speaking MENA, and with an impressive 90 per cent re-participation rate, the Salon brings together creatives
with production houses, OTT platforms, television networks, content investors and brand representatives looking to
develop TV and film content with international appeal.

Speaking at the conclusion of the three events, Alex Nicholl, Vice President, New Industries of Dubai World Trade
Centre, said: “The success of this year’s CABSAT, Integrate Middle East, and the inaugural SATExpo Middle East
underscores the UAE’s leadership as a global nexus for the media, entertainment, and satellite industries. Gathering
over 32,000 professionals, these events have proven to be more than just platforms—they are catalysts for innovation,
collaboration, and transformative ideas. At DWTC, we take pride in organising events that foster these connections,
empowering industry pioneers to drive progress, share knowledge, and shape the future. The momentum generated
here will resonate far beyond these halls, and we look forward to building on this legacy together.”

Exhibitors echoed comments on CABSAT, Integrate Middle East, and the inaugural SATExpo Middle East, acting as a hub
for innovation and collaboration.

Mumladze Patritsiia, Project Manager, from Carrot Broadcast, LLC, said, “We are delighted to have returned to CABSAT
this year, where we proudly showcased our expertise in real-time graphic solutions for TV shows and live productions,
alongside cutting-edge hardware, software, and services in augmented reality and virtual studio technologies. This year,
we showcased our latest innovations, including Gaussian splatting technology, one of the most talked-about highlights
among visitors. Our unwavering commitment to innovation continues to empower broadcasters and content creators
worldwide, as CABSAT 2025 once again proved to be a pivotal platform for groundbreaking advancements in broadcast,
satellite, and content creation.”

The spirit of innovation extended to Integrate Middle East, where Jana Dai, Sales Director of CZUR TECH CO
said: “Integrate Middle East 2025 has been a phenomenal experience for us. The event brought together a highly
engaged audience of industry professionals who are actively shaping the future of AV and immersive technologies. The
quality of conversations, diversity of attendees, and forward-looking themes truly set this event apart. We’re proud to
be part of a show that is driving the evolution of the AV and integrated technology landscape in the region. We look
forward to continuing these conversations beyond the show floor.”

SATExpo’s inaugural edition brought together key players in the satellite industry, with 34 countries taking part
to successfully create a dedicated space for satellite communications specialists.
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