Page 84 - INTEGRATE ME PR REPORT - MAY 2025

5/15/25, 11:12 AM Smart Pro-AV tech on show during second day of Integrate ME 2025 - BroadcastPro ME
Smart Pro-AV tech on show during second day

of Integrate ME 2025

by Staff Reporter May 15, 2025 in AV, News

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Attendees and media representatives can still register onsite at the venue to witness
firsthand how these innovations are shaping the environments we live, learn and work
in.

The latest breakthroughs in professional audiovisual (Pro AV) technology are playing a pivotal role in transforming
urban infrastructure, with applications now deeply integrated into malls, schools, hotels, and more. These
innovations took centre stage at Integrate Middle East 2025, which continued into its second day at the Dubai World
Trade Centre (DWTC), drawing attention from global industry leaders and tech enthusiasts alike.

The event showcased a wide array of next-generation technologies, from adaptive digital signage systems that
deliver real-time, personalised content to immersive audio-visual tools reshaping modern education. High-
performance control room technologies also highlighted the evolving role of Pro AV in optimising urban planning
and management.

Now in its third edition, the exhibition gathered leading brands such as Unilumin, VUEAV, HOHEM, IPS, CZUR
Tech, Analog Way and Leyard. These companies presented solutions demonstrating how Pro AV technology is
becoming essential across diverse sectors—whether enhancing interactive retail experiences, supporting hybrid
learning environments, or streamlining operations in smart venues.

Diana Wu, Sales Director of BOYA, said: “We are thrilled to participate in this year’s Integrate Middle East and
showcase our innovative solutions. As the world’s first true AI-powered wireless mics, the BOYAMIC 2 and
BOYALINK 3 represent a leap forward in audio technology. Their deep learning capabilities redefine noise
cancellation, providing creators with sound quality they’ve never experienced before.”

Andy Lin, Business Development Director (Global) of Nanlux, added: “We are proud to unveil our next-generation
professional light system, the Evoke 5000B, at this year’s exhibition. Delivering 5000W output with precise green-

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