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AROUND THE REGION
TM
Back Cover Story: Patient Education, Product Expertise Helps
Fuel RISE Expansion in Florida
Continued from page 40 the better it is for patients.” Our growing process is tied to data-dri- tinctures and the Rythm flower, vaporiz-
ferent, and we can guide them to find the Postal adds that this sharing of infor- ven science, enabling us to raise plants of er and concentrate line.
right medical approach. mation is included in their training pro- the highest potency and quality.” “We want our patients to be confident
“For example, myrcene is a heavy tocol. “We listen to our patients so that RISE operates in 13 different states and in the medicine that they are receiving,”
sedative terpene and works well for we know what they are looking for, and has expanded its footprint in Florida said Lilley.
patients looking for anti-inflammatory then we utilize our knowledge of specific quite rapidly. Still, the company believes The dispensaries remained open dur-
relief,” he explained. “Limonene is medicines to provide that,” he said. in the personal touch. ing the pandemic, offering curbside pick-
known for creativity. Linalool may pro- “While others may provide a broader “During our new patient consulta- up, while wearing personal protective
mote relaxation and can also help with knowledge of medical cannabis, we tions, we spend time explaining what we gear and enforcing the six-foot distance
neurodegenerative diseases like demen- understand our own specialization and offer, how different strains can affect between customers. They also deliver to
tia and Alzheimer’s.” how to apply it to the patient.” patients, discounts and more,” said patients out of their Pinellas Park,
RISE counsels patients and works with Another factor that sets RISE apart is Lilley. “We do not utilize call centers in Deerfield Beach and Hallandale Beach
them to find the right medical regimen; that it is one of the only companies that Florida; if a patient needs us, they can dispensaries.
they also relay terpene information on cultivates its products exclusively call their RISE store directly.”
each product for complete transparency. indoors. Products come in a variety of forms To learn more, visit
“Every plant has a different composition, “This way, no external variables come including flowers, vapes, pre-rolls, con- www.risecannabis.com or
so we focus on education at our dispen- into play,” said Postal. “We use the lead- centrates, tinctures, capsules and CBD, www.iheartjane.com.
saries,” said Patient and Community ing horticultural methods in a controlled and RISE carries well-known product
Outreach Coordinator Angelica Lilley. environment, monitoring humidity, tem- lines including Dogwalker pre-rolls, Dr.
“The more information that is available, perature, lighting, air flow and more. Solomon’s capsules, The Feel Collection
Cannabis News Florida cannabisnewsflorida.com June 2020 39