Page 15 - The Big Book of Business Quotations: Over 1,400 of the Smartest Things Ever Said about Making Money - PDFDrive.com
P. 15
A tremendous amount of the entrepreneurial initiative, if you want to call it that,
comes from the dynamic state sector on which most of the economy relies to
socialize costs and risks and privatize eventual profit. And that’s achieved by, if
you like, advertising.
—Noam Chomsky, linguist, philosopher, cognitive scientist, historian, social critic, and political
activist (from interview with Democracy Now!, April 3, 2006)
Advertising produces familiarity which produces sales.
—Paul Cookson, poet-performer
Advertising is the life of trade.
—Calvin Coolidge, US president (from The International Dictionary of Thoughts, 1969, compiled
by John P. Bradley, Leo F. Daniels, and Thomas C. Jones)
We do not invest in advertising…. So racing is the best advertising for Ferrari.
—Luca Cordero di Montezemolo, former chairman of Fiat (from the Wall Street Journal, September
25, 2013)