Page 181 - The Big Book of Business Quotations: Over 1,400 of the Smartest Things Ever Said about Making Money - PDFDrive.com

Imagination is everything. It is the preview of life’s coming attractions.

—Albert Einstein, developer of the theory of relativity

Business has only two functions—marketing and innovation.

—Milan Kundera, novelist

Sometimes when you innovate, you make mistakes. It is best to admit them
quickly and get on with improving your other innovations.

—Steve Jobs, cofounder of Apple and Pixar Animation (from the Wall Street Journal, May 25,
1993)

The only purpose of a business is to bring in a customer; and there are really
only two ways to do it—through marketing or innovation.

—Noel Peebles, businessman and author

Most of us understand that innovation is enormously important. It’s the only
insurance against irrelevance. It’s the only guarantee of long-term customer
loyalty. It’s the only strategy for out-performing a dismal economy.

—Gary Hamel, management expert (from “Gary Hamel on Innovating Innovation,” Forbes,
December 4, 2012)