Page 196 - One Thousand Ways to Make $1000
P. 196
magazines devoted to interior decoration will help you in the arrangement of
this type of room.
An announcement in the local paper and printed announcements, suggesting
appropriate gifts for all occasions, mailed to a selected list of names, will let
people know that you have a shop and that it is open for business. Keep a list
of your customers and the “lookers” as well, and use the telephone to keep in
touch with them when new merchandise arrives. Don’t expect this type of
business to grow overnight—rather a slow, steady rate of growth should be
your aim.
How to Become a Corsetiere
I
F THERE is a hospital in your town here is an idea that may be worth
$1,000 to you. A woman who had been a corsetiere decided to open a shop
with her savings. She selected a location in a busy outlying part of the city in
which she lived. Two blocks away, the neighborhood was zoned for light
factories and, of course, many girls were employed in the offices of these
factories. There were also a number of young women employed in the offices
and stores in the immediate neighborhood. But most important of all, just two
blocks from her store was a large hospital. Having had considerable
experience in fitting surgical corsets, she had selected this location in order to
build up a business catering to post-operative cases in need of abdominal
support, and in supplying the proper type of corsets for invalids and others in
need of special corrective garments.
She arranged to carry the “line” of a well-known manufacturer of popular
types of corsets, brassieres and girdles. This company was also noted for its
surgical supports and offered excellent cooperation to corsetieres handling
this sort of garment. Keeping in mind her market, she stocked her shop with
girdles for the younger women who worked in the offices in the
neighborhood, with corsets for the heavy matronly figures among the
housewives in the residential section, with collar and cuff sets, belts, gloves,
handkerchiefs, a good grade of hosiery, brassieres and other lingerie,