Page 203 - One Thousand Ways to Make $1000
P. 203
knocked on the door. But I left a circular at each home I called upon. Within
a few days, I was doing a brisk business. Some people came out of curiosity,
but everyone bought something. I also got considerable business by paying
high-school boys a small commission to get orders from their friends.”
Keller supplies country fresh eggs from this store to people from many
blocks around. His total investment in the store and his first stock was less
than seventy-five dollars. His sales now average four cases of eggs daily, and
daily earnings from the sale of both eggs and chickens run about nineteen
dollars. In order to handle deliveries on orders phoned in, Keller found it
necessary to hire a clerk. He continues to go out from house to house picking
up orders, which he declares is the backbone of his business.
A somewhat similar idea has been developed by a family in Glencoe, Illinois,
who owned a big farm near Lake Geneva. In order to market the farm’s
products and compete with local stores in North Shore towns, they rented and
fixed up two barns at locations near the main highways on the edge of town.
The stores were advertised as “The Barn” and catered especially to
automobile trade. “The Barn,” as in the case of Harvey Keller’s “Hennery,”
depended upon established trade, the telephone being used to keep in touch
with customers. The pleasing thing about a business of this sort is the quick
turnover. There is no stock to go dead on your shelves. Even though you may
not own a farm, or have any relative who can supply you with fresh farm
products, you can locate some farmer who will be glad to arrange with you to
market his butter, eggs and chickens in this way. By specializing on those
three products—possibly adding ducks and turkeys in season—you can build
up a tidy business in short order. People are willing to pay well for really
fresh eggs and farm butter.
TheHosieryBar
T
HE Hosiery Bar is an unusual way of making limited capital usable in
starting one’s own business. Miss Hannah Hilb, owner-manager of the
Hosiery Bar, Denver, found that she could take advantage of a part frontage