Page 48 - One Thousand Ways to Make $1000
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time waiting to see the store manager in a city store.”
Horner works in Wisconsin. He calls on the stores in Watertown, Madison,
Kenosha, Racine and Janesville. He restricts his premium deals to one store
of each kind, and his commissions average seventy dollars weekly from calls
on twenty stores a day. Every merchant feels the necessity of increasing his
sales, and is ready to listen to you when you call to tell him about a method
that will bring in new customers as well as keep old customers coming back.
Premiums can be used by the filling station, drug store, small department
store, variety store, jeweler, grocery, meat market, hardware dealer and
restaurant. You need no capital to start. Companies which make a business of
supplying premiums will send you the full details of their plan, and its sales
possibilities.
$1,000 from Selling Fire Extinguishers
I
F YOU were to ask Frank DePries how to make a thousand dollars, he would
answer without a moment’s hesitation: “Sell fire extinguishers.” That answer
would be drawn from his own experience too, for DePries has made that
much money in a six-week period. It was about two months after he became
connected with the fire extinguisher manufacturer’s organization that he set
his record. During his first month he didn’t earn much. He made a number of
calls, but his percentage of sales was low. “Here was my trouble,” said
DePries. “I was calling upon people who were not good prospects. In
addition, I had no selling experience when I started and was lost in a maze of
conflicting notions about selling. Soon I discovered I wasn’t getting
anywhere. My earnings were sometimes five, sometimes ten dollars a week.
There were two weeks when they didn’t total twenty dollars. However, I
decided that if someone else could make big money, I could.
“I knew I was selling about 50 per cent of the prospects that had a use for the
extinguisher, but nine out of every ten people I called upon had no real use
for it. Many calls and interviews, therefore, were a waste of time. One night I
discussed this situation with my wife, and she said the sensible thing to do