Page 362 - Value Proposition Design: How to Create Products and Services Customers Want - PDFDrive.com

A3

Assessment.

Assess your prototype and detect possible weaknesses of the business model [->]

Part B

Revisiting the Value Proposition
Assess the weaknesses of your first full business model prototype (from part A).
Ask yourself how you could improve or change your initial value proposition,
maybe by shifting to an entirely different segment by considering the following
five questions:

Tip

Follow up on your new customer assumptions by researching customers and
producing evidence