Page 43 - Value Proposition Design: How to Create Products and Services Customers Want - PDFDrive.com
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1:	Canvas

The	Value	Proposition	Canvas	has	two	sides.
With	the	Customer	Profile	you	clarify	your
customer	understanding.	With	the	Value	Map
you	describe	how	you	intend	to	create	value	for
that	customer.	You	achieve	Fit	between	the	two
when	one	meets	the	other.
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