Page 578 - Value Proposition Design: How to Create Products and Services Customers Want - PDFDrive.com
P. 578
Hospital administrators
Test 1B: Hospital Administrator Interviews
HYPOTHESIS: Wireless pulse oximetry is more convenient.
METRIC: Percentage of positive feedback
TEST: Interview hospital administrators
DATA: 0 percent ready to pay more for wireless
“ease of use is not a pain, if not cost-effective.”
Unvalidated: 1 week, $0
