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2
Five	Traits	Great	Salespeople	Have	and	How	to
Interview	for	Them

After	reading	the	analysis	in	Chapter	1,	you're	probably	wondering	which
characteristics	predicted	sales	success	at	HubSpot.
Here	is	the	answer.
There	were	five	traits	that	correlated	most	significantly	with	sales	success.
1.	 Coachability
2.	 Curiosity
3.	 Prior	success
4.	 Intelligence
5.	 Work	ethic
Figure	2.1	shows	the	full	Interview	Scorecard	with	weights	adjusted	to	the
strength	of	each	characteristic	correlation.
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