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42 Steven Pressfield
Spew. Let ’er rip. Launch into the
void and soar wherever the wind
takes you.
When we say “Trust the soup,” we mean the Muse, the uncon-
scious, the Quantum Soup. The sailor hoists his canvas, trusting
that the wind (which is invisible and which he can neither see
nor control) will appear and power him upon his voyage.
You and I hoist our canvas to catch ideas.
When we say “Stay Stupid,” we mean don’t self-censor, don’t in-
dulge in self-doubt, don’t permit self-judgment.
Forget rational thought. Play. Play
like a child.
Why does this purely instinctive, intuitive method work?
Because our idea (our song, our ballet, our new Tex-Mex restau-
rant) is smarter than we are.
Our job is not to control our idea;
our job is to figure out what our
idea is (and wants to be)—and
then bring it into being.
