Page 99 - The 5 Second Rule: Transform Your Life, Work, and Confidence with Everyday Courage
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and	 the	 pros	 and	 cons	 of 	 the	 choice,	 but	 they	 couldn’t	 actually	 make	 a	 choice.	 The
simplest	decisions	like	“what	do	I	want	to	eat?”	were	paralyzing.

    What	Damasio	discovered	is	paramount	for	you	to	understand.	Every	time	we
have	 a	 decision	 to	 make,	 we	 subconsciously	 tally	 all	 the	 pros	 and	 cons	 of 	 our
choices	and	then	make	a	gut	call,	based	on	how	we	feel.	This	happens	in	a	nanosecond.
That’s	why	none	of 	us	catches	it.

    For	example,	when	you	ask	yourself 	the	question,	“What	do	I	want	to	eat?”	you
are	 actually	 asking	 yourself,	 “What	 do	 I	 feel	 like	 eating?”	 Similarly,	 I	 wasn’t	 asking,
“Should	I	get	up?”	Subconsciously,	I	was	asking,	“Do	I	feel	like	getting	up?”	Tom	wasn’t
asking,	“Do	I	want	to	walk	over	to	her?”	Subconsciously	he	was	asking,	“Do	I	feel	 like
walking	 over	 to	 her?”	 Christine	 was	 doing	 the	 same	 thing	 at	 work.	 She	 wasn’t	 asking,
“Should	 I	 share	 my	 idea?”	 Subconsciously,	 she	 was	 asking,	 “Do	 I	 feel	 like	 sharing	 my
idea?”

    Huge	 difference.	 And	 that	 explains	 why	 change	 is	 hard.	 Logically,	 we	 know
what	 we	 should	 do,	 but	 our	 feelings	 about	 doing	 it	 make	 our	 decision	 for	 us.	 Your
feelings	 will	 make	 the	 decision	 before	 you	 even	 realize	 what	 happened.	 How	 you
feel	in	the	moment	is	almost	never	aligned	with	your	goals	and	your	dreams.	If 	you
only	act	when	you	feel	like	it,	you	will	never	get	what	you	want.

    You	 must	 learn	 how	 to	 separate	 what	 you	 feel	 from	 the	 actions	 that	 you	 take.
The	#5SecondRule	is	a	remarkable	tool	in	this	regard.

    The	moment	you	feel	too	tired,	you’ll	decide	not	to	go	for	a	run,	but	5-	4-	3-	2-	1-
GO,	and	you	could	make	yourself 	go	for	one.

    If 	you	don’t	feel	like	attacking	the	to-do	list	on	your	desk,	you	won’t,	but	5-	4-	3-
2-	1-GO,	and	you	can	force	yourself 	to	start	working	on	it.

    If 	you	don’t	feel	worthy,	you’ll	decide	not	to	tell	him	what	you	really	think,	but	5-
4-	3-	2-	1-GO,	and	you	can	make	yourself 	say	it.
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