Page 38 - Legacy International Executive Summary

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URBAN BRANDED RESIDENCES
SCOPE
New Construction Luxury Branded Condominiums
SIZE
73 Residences
2 Multi-level Brownstones
PRICE
155 million in projected sales at $900/sqft
PROJECT DESCRIPTION
Our team was awarded the exclusive sales and marketing platform for the St. Regis Dallas Residences over several other sales and marketing rms in September 2008. We developed a sales and marketing strategy, target buyer pro les, developed sales tools and recruited, hired and trained the sales teams of four luxury sales executives. This project involved assistance in the design and programing of the Welcome Center along with building a database of 1,500+ names through strategic partnerships and relationships in the Dallas / Fort Worth Metroplex.
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RESORT • LUXURY RESIDENTIAL • ACTIVE ADULT • METROPOLITAN