Page 47 - Maddie

s a historian and makeup artist I have always
Aloved the aesthetic of the 1920s because Hol-
lywood glamour was birthed. The 1920s marked
an era of women’s liberation. Women began to
enjoy nightlife, the movies, and jazz music. Make-
up was a form of women’s liberation because it
embraced all the freeing aspects of a modern
women’s life.

Makeup was used for silent films to emphasis the
actors or actresses’ expressions. Actresses would
shave their eyebrows and use a pencil to draw
them in a downward shape much darker than
their natural color. Lips were dark and vampy and
all about exaggeration. Women would concen-
trate on an accentuate the cupid’s bow to create a
perfect feminine shape.

Silent movies actresses such as Clara Bow and Jo-
sephine Baker popularized makeup for the every-
day women through their status. The popularity of
movies is what began retail cosmetics as we know
it today. Women wanted to emulate the looks for a
night out of their favorite on screen actresses.

I love taking past trends and put a modern wearable
spin on them. These are some ways you can recreate
roaring 20’s style makeup in your everyday modern
life.

 Take your favorite kohl black eyeliner pencil and use
it as your eyeshadow. Start at the lash line and then
buff out with a brush or your fingertips. No fuss and
no need to worry about it being perfect.
 Try a vampy lip! Using a lip liner sketch out your nat-
ural lip line. Doing this will give your lipstick a longer
lasting base. Try darker tones with a satin finish,
look for raspberry, plum, or deep red tones.
 Pick a matte pink toned blush, smile and pop on
to the apples of your cheeks.

ABOVE/
Clara Bow was an American actress I hope makeup makes you feel liberated in
who rose to stardom in silent film expressing your truest self.
during the 1920s. Her appearance
as a plucky shopgirl in the film It For more makeup history and tips check out my
brought her global fame and the Instagram page @khromabythea
nickname “The It Girl”.
LEFT/
Maybelline New York was founded
in 1915. Then later, it’s name was Thea
shortened to just Maybelline. vaporis