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FALL TERM I 2024• BRAND MANAGEMENT • FSH MKT 3300  •  555
                                                 Alison M. Wolfe MBA, MS, PhD, Professor

               INFO:  MARKETS

                 America's Mart Atlanta


                 California Market Center

                 Dallas Market Center

                 DMC New Buyer Guide
                 Guidelines for new buyers going to Market Centers

                 The Fashion Market Northern California


                 Merchandise Mart Chicago

                 Merchandise Marts

                 List of merchandise Marts

                 Miami Merchandise Mart

                 The New Mart Los Angeles




               INFO:  CONSUMER & MARKET

                 Insider Intelligence
                 Research firm providing vetted data, intelligence, forecasts, and more.

                 IRI Insights
                 Data analytics company providing purchase, media, social, loyalty, and other data to the retail industry.

                 Nielsen
                 Data, information, and market measurement firm

                 Statista
                 Statistics and studies gathered by market researchers, trade organizations, scientific publications, and government sources on
                 over 600 industries.





















              AMW ❖ FALL TERM I 2024 ❖09.02.2024
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