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FALL TERM I 2024• BRAND MANAGEMENT • FSH MKT 3300 • 555
Alison M. Wolfe MBA, MS, PhD, Professor
INFO: MARKETS
America's Mart Atlanta
California Market Center
Dallas Market Center
DMC New Buyer Guide
Guidelines for new buyers going to Market Centers
The Fashion Market Northern California
Merchandise Mart Chicago
Merchandise Marts
List of merchandise Marts
Miami Merchandise Mart
The New Mart Los Angeles
INFO: CONSUMER & MARKET
Insider Intelligence
Research firm providing vetted data, intelligence, forecasts, and more.
IRI Insights
Data analytics company providing purchase, media, social, loyalty, and other data to the retail industry.
Nielsen
Data, information, and market measurement firm
Statista
Statistics and studies gathered by market researchers, trade organizations, scientific publications, and government sources on
over 600 industries.
AMW ❖ FALL TERM I 2024 ❖09.02.2024
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