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FALL TERM I 2024• FASHON MARKETING• FSH MKT 3200 • 25
Alison M. Wolfe MBA, MS, PhD, Professor
PART 2: CYKD
ODD or EVEN ODD or EVEN
BOOK CLUB: TEXTBOOK ALL
FASHIONARY SOLOMON & TEXTBOOK TEXTBOOK
FACILITATORS (2021) MRAD (2022) SOLOMON & MRAD SOLOMON &
TEXTBOOK
DATE NAME ASSIGNED CHAPTER (2022) SOLOMON & MRAD (2022)
KEY FOCUS FYI CASE
CONCEPTS/TERMS CHAPTER # MRAD (2022)
DISCUSSION QUESTIONS EXERCISES
KEY CONCEPTS/TERMS
WEEK 7
10.16 ERIN MCKENZIE p. 90-107
WEEK 7 7-3, 7-4 7-5 7-1, 7-2, 7-3
10.18 ANA MARTINS GARCIA 7 p. 201 p. 202 p. 204
WEEK 8
10.21 ASIA CURKENDALL p. 108-125
WEEK 8
10.23 OLIVIA CZECH p. 126 -143
WEEK 8 8-2, 8-3 8-5 8-1, 8-2, 8-3
10.25 DUTCH HENDRICKS 8 p. 231 p. 231 p. 233
WEEK 9 NORA GILLETTE p. 144-161
10.28
WEEK 9
11.1 ASIA CURKENDALL 9 9-2, 9-3 9-5 9-1, 9-2, 9-3
p. 259 p. 259 p. 262
WEEK 10
11.4 DUTCH HENDRICKS p. 162-179
WEEK 10 10-6, 10-7 10-3 10-1, 10-2, 10-3
11.8 NORA GILETTE 10 p. 295 p. 296 p. 298
WEEK 11
11.11 ANA MARTINS GARCIA p. 180-197
WEEK 11 11-7, 11-8 11-5 11-1, 11-3, 11-4
11.15 OLIVIA CZECH 11 p. 330 p. 331 p. 333
WEEK 12 p. 198 – 211
11.18 ERIN MCKENZIE wrap-up
WEEK 12 12-3, 12-4 12-1 12-1, 12-2
11.20 DISCUSSION ALL 12 p. 365 p. 331 p. 333
Week 6 CYKD DAY
11.22 (CELEBRATE YOU’RE YOUR TAKEHOME ASSESSMENT CELEBRATE
11:59PM KNOWLEDGE DAY)
NOTE: Above is an abbreviated assignment grid. Please use the detailed course outline if you prefer the other format.
AMW ❖ FALL TERM I 2024 ❖09.02.2024
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