Page 62 - FSH MKT 3200

FALL TERM I 2024• FASHON MARKETING• FSH MKT 3200 • 25
Alison M. Wolfe MBA, MS, PhD, Professor

ASSIGNMENT INFO: Team Term Project

Rubric: Team presentation

 Professional smart business attire required for the presentations.
 Upload your PowerPoint® and, if applicable, presentation handouts/materials (for class) to CANVAS®.
 Each facilitator team is required to submit PowerPoint® to CANVAS®.

TEAM CASE PRESENTATION POINTS YOUR
SCORE
Introduction/Close, Logic, flow, organization, collection, and time management 10
Use of PowerPoint®: Creative images, graphics, style, interest 10
Attitude: Relaxed; use audible, clear voice; use appropriate language and comments. 10
Confidence in topic: Speak about material rather than read from note cards or slides
Case: Executive Summary 10

Case: Problem Statement Expected

Case: Situation Analysis: Key Facts on the case as it relates to the problem statement 10

Literature Review: Using your textbook, book club, and outside sources. 20
Review: Solomon & Mrad (2022)
Creative Review: Fashionary (2021)
Case: Analysis and Alternatives 10

Decision, Justification, and suggested implementation 10

Application and use of creative supplements/media and examples 10
Creative supplement/outside sources
Q&A & Team’s role: leading, listening, probing, engaging, summarizing, & managing time Expected

References and support of ideas (outside sources), e.g., APA Expected
Matter of correctness including spelling, grammar, and word usage Expected
Professional appearance Expected
Knowledge: Mastery of topics and content Expected
Logic, flow, organization, collection, and time management Expected
Presentation: Creativity Expected
Engaging Q&A Expected
Divide each area equally by team members. Expected
Every team member should take a part in each category
Bonus points, if applicable
Deductions (-), if applicable
Note: Deductions if you do not complete the expected categories
TOTAL 100

AMW ❖ FALL TERM I 2024 ❖09.02.2024
❖ Page 62 of 92 ❖