Page 16 - TikTok Marketing
P. 16
How can you find the Best Hashtags for TikTok?
You need to know how to find the best hashtags for your content on TikTok. There are some proven
methods that you can use to find them:
Know your Audience
A lot of your audience on TikTok will only follow certain hashtags on the platform. If you just use
random hashtags and do not categorize your posts properly then users will ignore your hashtags and
posts. You will not establish yourself in your niche unless you research your audience properly to find
out what they really like.
Once you know what your audience wants it will be easy for you to create your own unique hashtags
that will really appeal to them. You can start to create customized hashtags once you have established
your brand with your audience.
Look at what TikTok Influencers are doing
You need to find out who the best influencers are on TikTok and take a look at how they have become
so successful. It is important that you learn from these influencers because they know what they are
doing and how to get the best out of the platform.
Look at the trends that influencers ride on and the hashtags that they use. Take a look at the posts
that the influencers make and note the hashtags they use for the most successful posts. Also look at
some of their posts that didn’t work so well so you can avoid making the same mistakes.
Check out your Competitors
Spend some time researching your competitors on TikTok. Most of them are going to use the same
hashtags on their posts and then you can follow these to see what your audience wants from the
niche you are in.
This is a very important task when you are just starting out with TikTok and you are trying to establish
yourself. Never copy what your competitors are doing. Look at their successes to generate ideas for
the hashtags that you can use.
Use Tools to find good TikTok Hashtags
There are good tools that you can use to find hashtags. Using these tolls will show you popular
hashtags for specific niches. Here are a couple of good tools that you can use:
Seekmetrics
You can use this tool to find good hashtags for your TikTok posts. There is also an option to use
comparative metrics so that you can measure your performance on the platform. It is easy to use
Seekmetrics and the interface is intuitive.