Page 248 - Hypnotic Writing - How to Seduce and Persuade Customers with Only Your Words
P. 248

                                         Proof: Facts, Statistics, Testimonials
The Hypnotic Writing Formula
  Give reasons; Logic: Explain/Develop.
 Dialogue: Objections Mind Reading
  Guarantee: Risk Reversal
 Action: Why do it now?
 Reminder/Close: P.S.— Pain/Pleasure/Gifts
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