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CERTIFIED MANAGEMENT ACCOUNTANT                                                                        29







           HOW AI IS CHANGING THE ROLE

           OF ACCOUNTING AND FINANCE

           PROFESSIONALS


                                                                                                By Derek Parker

           Source: CPA Australia. Copyright@2020 CPA Australia Ltd. Used by permission.
           Artificial intelligence is becoming part of the business mainstream. The transition presents challenges, so how will
           businesses and managers respond?





           At a glance
           •  Artificial intelligence can affect many job roles, and managers need to start assessing staff responsibilities in
              order to build jobs that are fulfilling.
           •  This prompts opportunities for relearning and reshaping roles within an organisation to make sure employee
              skills are put to the best use.




        Every  leader,  manager  and  finance   Australian business community is less   the  finance  profession  will  use  AI  to
        professional now understands the    prepared for the practical reality of AI   review  and  improve transactional and
        importance of being able to deal    than comparable countries. He cites the   management information, moving up
        with disruption. The story of  the past   UK, Ireland, India, the US and the EU   the complexity ladder.
        decade has been about one wave of   as further along the AI transformation
        technology based disruption following   curve.  Many  Australian  corporates  –   There is good evidence that some
        another. The idea of disruption is   not all – believe that the rollout of AI is   business  sectors  have  already
        not  new  –  Clayton  M. Christensen   still some way off, so have not included   moved  solidly  into  the  robotic  field.
        described and defined it in his seminal   it on their risk registers.   Professor  Eduardo  Nebot,  director
        1997  book  The  Innovator’s  Dilemma                                   of the  Australian Centre for Field
        – but the game  is now moving up a                                      Robotics at the University of Sydney,
        notch.                                                                  notes that robotic systems are already
        “Artificial intelligence [AI] has potential   “                         being used in the mining, stevedoring
        impacts similar to other forms of    Every leader,                      and agricultural industries.  Driverless
        technology based disruption, but it also                                vehicles such as harvesters are being
        has additional characteristics that need  manager                       successfully used, and these robots
                                                                                are increasingly being linked to basic
        Mathew  Donald  FCPA,  an  academic  and finance                        AI systems.
        to be considered separately,” says Dr
        who consults widely on change        professional now
        management and business strategy.                                       FAST
        He  is  also  the  author  of  an  important  understands the           TRANSITION
        Change in the Age of Disruption and  importance of
        new book,  Leading and Managing
        Artificial Intelligence.             being able to deal                 Donald believes that AI will not be a
        “This includes the potential to affect a   with disruption              “big bang”, but a series of waves that
                                                                                occur  over  time,  first  in  areas  where
        wide range of work. Managers will need                                  the work is repetitive and the decision
        to rewrite job descriptions, procedures                                 principles are easy to determine. Then,
        and responsibilities, while trying to   AI systems such as “phone bots” are   it will move into areas such as inventory
        build jobs that are satisfying for staff.   already being used to handle simple   control, stock locations and customer
        They will have to recognise that many   interactions with clients, but will   service. Eventually, virtually every area
        people remain wary about AI systems.”  eventually  be  able  to  take  on  higher-  of a business will be affected in some
        Donald’s  experience  is  that  the   level  activities. Donald  believes that   way by AI.


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