Page 57 - 87553_NSAA_Journal_2019NatlConv_Neat

experience . The accesso team will cover the new enhancements CONTENTS
made to the accesso Siriusware and accesso Passport solutions
built specifically for the mountain resort industry. These topics and Welcome Letter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . C2
more will be discussed in a session designed both for existing and
Schedule at a Glance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . C4
potential users . As always you will have an opportunity to bring up
site-specific topics and general questions. Arrival Day Programs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . C4
Social Highlights . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . C6
flaik: Simpler, Smarter, Better Ski Schools
Grow the Sport Agenda . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . C8
SAPPHIRE 400B Committee Meetings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . C12
Steve Kenny, CEO, flaik
Keynote Presentations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . C14
The greatest role a ski school can play is to grow the sport—
by creating unforgettable learning experiences that drive guest Sessions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . C16
retention and loyalty . Investing in ski schools = investing in the
Moderators & Panelists . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . C20
growth of the sport. Come chat with us about how flaik is helping
schools to become simpler, smarter, and better so that they can Lifetime Achievement Awards . . . . . . . . . . . . . . . . . . . . . . . . C38
drive the growth the industry needs .
Golden Eagle, Marketing,
Safety, Growth Awards . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . C40
Wintersteiger: The Future of Rental
NSAA Officers & Board of Directors . . . . . . . . . . . . . . . . . . . . C42
SAPPHIRE 410A
Wes Price, Sales Manager, Wintersteiger Hotel Map . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . C44
The future is here! Wintersteiger’s future of rental concept integrates
Exhibitors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . C46
new technology into a largely automated rental process . This newly
introduced concept features systems and products that will reduce
cycle times, increase guest experience, and improve overall profits
NOTICE: Absolutely No Recording Allowed at NSAA Conferences.
for any slope-side rental shop .
NSAA seeks to foster an open and candid exchange of ideas amongst
ski area personnel with its education seminars . Accordingly, NSAA strictly
4:00 – 4:45 p.m.
prohibits any recording—including both audio and visual recording—of any
Transaction Resources Inc: CardDog’s Secure
of the sessions, meetings, speakers, or attendees at NSAA meetings and
Payment Solution for Credit Card Processing
conferences, notwithstanding local or state laws . It is also NSAA policy that
SAPPHIRE 400B individuals may not attend any session or meeting without being registered .
Jack Waller, CTO, TRI; David Frick, President, TRI NSAA meetings/conferences are not public forums . As noted in registration
Scot Folino, CardDog Product Manager materials, NSAA will seek civil and criminal penalties, as well as damages
Ford Frick, Strategic Relationship Manager, TRI and attorney fees, if any person violates this policy. By registering for any
CardDog’s Argos is revolutionizing payment processing in the ski NSAA event, you hereby agree to be strictly bound by these policies .
industry . You will learn how Argos works using EMV, Apple Pay,
Android Pay, Samsung Pay, end-to-end encryption, and tokeniza-
tion integrated with the top ticketing systems in the ski industry . audience. This discussion will look at key findings from Mammoth
Furthermore, TRI will show you how Argos drastically reduces your Mountain, a pioneer in eBike access, as well as Europe, where
company’s chance of a credit card data breach and the scope of eBikes have become commonplace within mountain tourism.
work required to be PCI DSS compliant. They will conclude with a
review of numerous online reports and tools available for financial Liftopia: Industry E-commerce Performance
management and reconciliation . & Pricing Trends from 2018–19
SAPPHIRE 400A
Bosch eBikes: eBikes & Resorts Evan Reece, CEO, Liftopia
Steven Sheffield, Strategic Marketing Manager, Liftopia will take a look back at trends and data from the 2018–19
Bosch eBike Systems season and explore several new relative performance metrics for
Casey McCoy, Senior Director, Guest Services, the ski industry . Evan will focus particularly on RevPASS (Revenue
Mammoth Mountain Ski Area, CA per Available Skier Seat), which normalizes e-commerce perfor-
SAPPHIRE 410A mance relative to ski areas VTF/h . He will use this data to help
eBikes are the fastest-growing segment within the bicycle industry, attendees understand how their e-commerce performed relative
and an increasing number of resorts are realizing the potential to the rest of the market, and highlight some trends in online
of this product to expand summer bike park appeal to a broader marketing efficiency and ticket pricing strategy.

CONVENTION 2019 | NSAA JOURNAL | C5