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CONTENTS


           CONVENTION 2017                                                                             Features





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                                                                                                       NSAA
        PG. 20
                                                                                                   CONVENTION
        THE 2016-17 CONVERSION CUP FINALISTS:                                                        PROGRAM
                                                                                                      INSIDE!
        INDUSTRY’S BEST BEGINNER PROGRAMS GENERATE                                                      PG C1
        LIFELONG SKIERS & SNOWBOARDERS

        BY DAVE BELIN
        Boreal Mountain Resort, Calif., Copper Mountain Resort, Colo., Mission Ridge Ski & Board Resort, Wash., and Whistler Blackcomb, BC,
        Canada, have developed exceptional programs to help beginners clear the hurdles to becoming committed skiers and riders—and they each have
        the results to prove it. Which one will win the championship?

        PG. 24                                 PG. 30                                PG. 36
        INSTRUCTOR BOOKING APPS:               COMMUNICATING YOUR                    A WATCHFUL EYE ON LIFT SAFETY:
        IMPROVEMENT ON DEMAND                  MOUNTAIN: RE-IMAGINING THE            HOW VIDEO SURVEILLANCE
        BY PETER KR AY                         TRAIL MAP FOR TODAY’S GUEST           COULD IMPROVE SAFETY &
        Booking apps for ski and snowboard     BY COLIN BANE                         PREVENT CLAIMS
        instructors are starting to pop up, providing   Technological advances continue to   BY DAVE BYRD
        on-demand convenience for guests seeking   change the manner and frequency with   The use of video surveillance at chairlifts
        the right match based on a snow pro’s   which ski and snowboard areas across   might not be on your radar, but a growing
        qualifications and experience. While these   the country convey information. Today   number of ski areas recognize the use
        apps are designed to simplify the purchase of   guests can access digital trail maps on   of cameras on lifts as a beneficial and
        lesson products, resorts will need to ensure   their smartphones, watch weather reports   cost effective risk management tool.
        that they complement their ski and ride   and special promotions on high-definition   Here are answers to common questions
        school as well as existing technology.  signage, and even see ads and area postings   about surveillance—on everything from
                                               on a digital panel installed on the chairlift   technology and employee training to lawsuit
                                               restraint bar.                        prevention and guest safety.
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