Page 103 - Introduction to Tourism

materials, built to modern standards of comfort

and safety, and kept immaculately clean will be

acceptable to a large segment of the market.

The motor hotel is of primary importance for

tourists traveling by car and is of major

importance in the United States, Canada, and
Mexico. Suitable accommodations should be

available for all segments of the market.
American companies such as Marriott, Ramada,

Hilton, and Choice now offer accommodations
under different names that are aimed at specific

price levels of the market. Thus, they compete for

various segments of the travel market. Expensive

hotel accommodations may be demanded by

those who “ want the best ” and are willing and

able to pay accordingly.

On the other hand, youth tourism and adults

unable or unwilling to pay for top – level

accommodations should have facilities available

such as hostels, pensions, and bed and

breakfasts. Camping or recreation vehicle (RV)

facilities are often needed.

103