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BSA Member
         Espresso                                                           Staff recruitment is
                                                                            challenging, training is costly,
         machines are                                                       and retention is difficult. When

                                                                            you ask most baristas about
         rising to the                                                      their plans, they often express

                                                                            a desire to open their own
         challenges                                                         establishments, which means

                                                                            they are not likely to stay long-
                                                                            term. Consequently, the cycle
           The machines can serve as                                        begins anew.
           self-service options if needed
           or as a served option, allowing                                In summary, automation can
           the "barista" more time to                                     streamline operations, reduce
           engage with customers or                                       costs, and improve quality,
           even eliminating the need for a                                despite rising prices. Our
           staff member entirely in the                                   automated systems are
           case of self-service.                                          designed to provide precision
                                                                          and consistency, making it
           The barista's role in the                                      easier for operators to navigate
           coffee-making process is                                       the challenges of a competitive

           streamlined, as the machine                                    and cost-sensitive market.
           manages this entirely. This
           diminishes the necessity for                                    As the market evolves, we're
           highly skilled baristas, allowing                              committed to staying ahead of
           the team to concentrate on                                     trends and ensuring our
           enhancing the customer                                         solutions remain relevant,
           experience.                                                    efficient, and cost-effective.












































                                                                www.beveragestandardsassociation.co.uk              JANUARY/FEBRUARY. 2025 | ISSUE 40
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