Page 54 - Green Builder Jan-Feb 2022 Issue

Building a better

world by building a

better business

You have seen the data. Climate change
is a reality and the impact on our planet
is already here. But that does not mean
that there is not still an opportunity to act • We’re also moving to less carbon-intensive energy sources
to reduce greenhouse gas emissions and for our manufacturing, including converting factories using
limit the negative consequences to our fuel-flex operations from coal to gas. Our newest facility in
environment and quality of life. the United States started operations in the summer of 2021
powered only by natural gas.

Many businesses in the building construction industry are ROCKWOOL stone wool insulation products are part of the
recognizing the opportunity they have to support this goal, solution to the challenges of climate change.
both in the products they manufacture as well as their own • We leverage the properties of the most abundant resource
operations. ROCKWOOL is one such company that is taking an in nature to help overcome the complex global challenge
aggressive leadership position. Here’s how: of climate change. Our products come from nature and
give back to nature.
Stone wool insulation products help deliver on climate
goals and support equitable, healthy and resilient • The insulation performance of stone wool products will
communities.
not change during the lifetime of a building; the thermal
• ROCKWOOL transforms naturally abundant volcanic rock properties and dimensional stability DO NOT deteriorate
into stone wool, creating safe and sustainable products that over time.
help people and the communities where they live, learn,
work and play to thrive. • Same goes for fire resistance and acoustic performance of
ROCKWOOL stone wool products.
• Energy efficiency in buildings is essential to addressing
the global climate and economic challenges we all face. • They are the ideal material selection for building fire-
ROCKWOOL insulation is a key measure in delivering a resilient structures: stone wool insulation will not ignite,
high performing building envelope. contribute to the spread of flames or release toxic smoke.

• Building renovation has the potential to provide an • Stone wool insulation also offers superior water-repellant
immediate and effective economic stimulus, strongly properties, keeping buildings comfortable and dry all while
supporting local and small businesses while creating well- resisting the growth of mold.
paying, green jobs.
Stone wool provides a wide range of benefits
ROCKWOOL is committed to sustainable practices and to buildings and people by creating more
decarbonizing its own operations.
• Sustainability is integral to our business strategy. Our durable, resilient and comfortable structures.
strategy is based upon three principles: using less, Our products help create buildings that are
greening the rest and addressing climate hazards. fire-safe, provide excellent moisture control,

• We actively contribute to 10 of the UN Sustainable resist mold and mildew, and are quieter and
Development Goals (SDGs) and have set six additional more comfortable, despite the trends toward
sustainability goals and two science-based targets density and more extreme weather.”
which equate to an ambitious one-third reduction of
ROCKWOOL’s lifecycle (Scope 1,2, and 3) greenhouse gas - Rory Moss, President,
emissions by 2034. ROCKWOOL North America

For more information about our sustainability efforts or
products, please visit www.rockwool.com