Page 9 - Flip Book D&T Accelerated Portfolio Cody Harker copy

REDESIGNING THE ICONIC SURF LIFESAVING CAP
Investigation:
Current Supply
The current SLSC patrol cap is supplied FOC when a member passes all SRC levels and is included in the member fees. This has limited the competition and development of the design as the SLSC repeat purchase rather than thinking about new options. Tradition has been the largest factor, with the current design.
The method:
- Research different headwear designs- especially surfing headwear
- Research melanoma cancer and investigate which areas need to be protected.
- Interview current patrolling members and
nipper parents
EXISTING PRODUCT
Who to call on: -Internet- cancer research
-Patrolling members & nippers parents
- SLSC representative -Parents and teacher to help design
current design
0% sun protection
FOR
face, neck and ears
www.lighthousebeachgear.com.au
Competition
This is a unique market as usually a product will have many
competitors
1.2 - Areas Of Investigation