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Making Circularity a Reality: The Way Forward
Action Area 2: Infrastructure and chemistry curriculum can be a powerful tool for
Textile recycling is essential for a circular economy, making a significant impact. Furthermore, because Engaging and educating customers on the
because it facilitates materials reuse, waste eco-design entails meaningful engagement between significance of textile circularity and how they
reduction, and resource conservation. Developing a designers, manufacturers, and research institutions, can contribute, like purchasing products made of
robust textile recycling ecosystem in India, knowledge and understanding about sustainability recycled fibres or repairing and reusing textiles, can
which substantially contributes to the economy among them is crucial while building a circular help create a demand for more sustainable products.
and employs many people, can provide product. Providing buyers with a cost-saving benefit is one
considerable advantages to the sector, environment, way of boosting consumer engagement in the
and society. It is critical to delegate awareness, knowledge, circular economy. While shopping, consumers can be
tools, and training to all supply chain stakeholders notified about convenient ways of extending product
A number of organizations collect used clothes, to ensure long-term success in the circular economy life, such as repair and exchange.
including nonprofits, commercial waste collectors, implementation and stimulate innovation.
social entrepreneurs, and municipalities. Entities For example, few brands offer repair and recycling
for fostering the development of new circular
with divergent interests run most reuse and recycling Action Area 4: Government Policy services and give discounts on a new pair of
business models.
businesses and are not involved in the forward The Indian Government may significantly encourage clothes when the used pair is returned. The old
supply chain stakeholder networks. textile circularity by establishing guidelines to cloth is washed, repaired, and resold as a second-
Action Area 5: Research and Development
promote sustainable practices, such as extended hand apparel, encouraging consumers to extend a
Investing in new technologies and processes
Industry must enhance and accelerate reverse producer responsibility (EPR) and product take-back product’s life.
supporting textile circularity, such as mechanical and
logistics and supply chain capabilities by integrating programmes.
chemical recycling, can reduce waste and promote
digital technology in resource tracking and tracing. Circular fashion is often challenging to explain to
sustainable production practices.
Shortening and simplifying the reverse cycle is Implementation of amended or newer policies can consumers because its meaning is more complex
essential to save money and time. Incentives in foster circular business models. There is a need of than recycling etc.
Material and technology innovations are crucial for
cash or discounts on future purchases can be policy instruments that address material use, product
transition from a linear to a circular economy. Creating
implemented to encourage individuals and boost the design, production, distribution, consumption,
a new sustainable material that might reduce the use
collection rate of old apparel. and waste management to achieve circularity.
of cotton and polyester fibres is essential. There are
The Government has been identified as a key
already attempts to generate cellulose-based fibres
Action Area 3: Value Chain Stakeholder stakeholder capable of accelerating the transition
from agricultural waste, such as banana, pineapple,
Awareness and Education towards a circular economy through effective policy
and orange fibres. Recycled fibres may offer a low-
Raising awareness and educating stakeholders, implementation. The Government can promote
impact alternative to virgin fibres, but cost-effective
including government officials, industry, consumers, programmes by supporting green manufacturing
technology for recycling various fibre types and
brands and suppliers, on the benefits of textile techniques and motivate companies to select
composite products has not yet been developed
circularity and how it can be implemented is a critical suppliers based on their sustainability performance.
commercially.
first step. The textile labelling program, such as the Eco mark,
a Bureau of Indian Standards accreditation mark for
Technical innovation is vital to limit the negative
Traditional Indian textile education must be reformed eco-friendly product can set stringent standards for
effects of the production process and reduce
to embrace core components of circular economy. A environmentally friendly textile products and acts as
resource usage, this may include waterless dye
strong sustainability focus in the design, technology a guide for purchasing.
processes, digital printing technologies, zero-liquid
discharge etc. For recycling, there is also
Currently, customers are not encouraged to send
a requirement for modern equipment that can
unwanted clothing for reuse or recycling, and
assess the material composition and facilitate
government initiatives in this area are limited.
large-scale sorting.
Extended Producer Responsibility principles, which
hold organizations liable for post-consumer waste,
Action Area 6: Consumer Engagement
can be implemented with the assistance of policy
Consumer behavior plays vital role in usage of
initiatives.
circular products. There must be significant effort to
alter consumption patterns toward sharing, extended
The provision of startup capital grants for circular
usage, and reusing. New ideas, such as sharing
business models working in the fields of collection,
platforms, may require significant marketing, public
repair, and recycling, and the reduction of taxes on
awareness campaigns, and retailer dedication to
specific recycled items, are two additional methods
attract customers.
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