Page 6 - Women's Spccer Scene Issue No.37 2021-22

FA signs deal with Nuffield Health

Nuffield Health has announced a new five-year
partnership with The Football Association to become
the football governing body’s official health and
wellbeing partner.
With more than 65 years’ experience and an
industry-leading network of health and wellbeing
facilities, Nuffield Health offers a full breadth of
services, from physical and mental health, hospital
treatments and clinical care through to rehabilitation
and general wellbeing. England teams rely on experts
on and off the pitch to perform at their best, and Nuffield Health similarly understands that
everyone’s health and wellbeing needs the right support.
A new survey by Nuffield Health has highlighted the impact of the pandemic on health
and wellbeing. The Healthier Nation Index* revealed that 37% of UK adults are now more
concerned about their mental health, with a further 40% worried about the impact on their
physical health. Through the partnership, Nuffield Health aspires to be the nation’s teammate
in health, building on the mental and physical benefits that football brings to improve the
wellbeing of individuals and communities.
The partnership will aim to build a healthier nation, raising awareness of the importance
of positive mental and physical wellbeing and developing a series of initiatives which give
people of all ages the tools and encouragement to live a healthier life.
Commenting on the partnership, Steve Gray, Chief Executive Officer, Nuffield Health
said: “We are incredibly excited to bring our purpose to life through this long-term
partnership with The FA.
“Football is about teamwork and community, and similarly we believe in the power of
working together and supporting one another to help everyone achieve their health and
wellbeing ambitions.
“Our Healthier Nation Index survey shone a light on some of the key health and wellbeing
challenges affecting people today, so we’re looking forward to becoming the nation’s
teammate in health and wellbeing and playing a key role in showing people how to live a
healthier life and achieve better health outcomes using the power of football.”
Navin Singh, The FA’s Commercial Director, said: “We are very excited by this
partnership with Nuffield Health. The FA aims to use football as a force for good, so it is a
fantastic opportunity to be able to link up with an industry-leading health and wellbeing
provider to work towards building a healthier nation.
“Nuffield Health’s purpose aligns perfectly with our assets across England teams,
Wembley Stadium connected by EE and St. George’s Park and this partnership will help us to
continue to unite the game and inspire the nation.”
As part of the agreement, Nuffield Health will receive several rights, including access to
the England National Men’s and Women’s Senior Teams, Wembley Stadium Connected by
EE, and St. George’s Park. Nuffield Health and The FA will also work together on grassroots
initiatives to support the needs of local communities, giving more people the tools to live a
healthier life.
Wales promote healthier eating with M&S
M&S Food announced it is partnering with the Football Association of Wales (FAW) and the
Cymru Football Teams to use the power of football to help families make healthier eating
choices as part of their ‘Eat Well, Play Well’ campaign.
Issue no. 37 - 2 June 2022 news@womenssoccerscene.co.uk