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LARRY PODWILL, Senior Sales Executive Every artist, no matter their fame
at iHeartMedia has had a professional or experience, have described their
relationship with Braman Motorcars’ experience with delight; the Theater is an
marketing department for decades. As intimate setting, placing them only feet
both the auto and radio conglomerates away from the audience. In addition, the
grew, a natural partnership took root. full green room and control room offer the
However, lightning didn’t truly strike level of professionalism and production
until Larry was approached several years normally only expected from venues two
ago and given the opportunity to help or three times its size.
take the fledgling Club Braman concept
to the next level. Access to top entertainment acts isn’t
the sole fruit born from this partnership.
Larry wandered around the iHeartMedia Larry has been an integral part behind
Studios campus brainstorming ideas, the ever popular and recurring Latin
until he passed a seemingly forgotten Nights, Casino Royale, and Wine and Paint
annex filled nearly to the ceiling with old events, in addition to helping send more
promotional items and junk from years than a dozen Club Braman members on
past. Inspiration struck him instantly, all-expenses paid trips to each of the six
and he raced back to Braman with his annual iHeartMusic Festivals.
idea—a large, versatile space that could
accommodate Club Braman members, The focus is constantly on providing Club
and host exclusive events of all kinds. The Braman members with as much value as
rear portion, accessed by an electric garage possible; and there are no plans to slow
door, could even fit and showcase a car. down. New ideas for acts and events are
constantly at the top of Larry’s mind.
He promised there’d be nowhere else like As he puts it, the sky is the limit for this
it in the entire country. To this day, that partnership—and the incredible benefits
promise has been kept. that Club Braman members will continue
to enjoy as a result!
The Club Braman Performance Theater
has since welcomed up and coming To learn more about upcoming events at
musicians, comedians, business the Club Braman Performance Theater,
networking and other themed nights, visit clubbraman.com.
and entertained up to 150 Club Braman
members and their guests at a time. Many
now familiar faces have graced the stage,
including artists such as Scotty McCreery,
Dua Lipa, Carly Pearce, Noah Schnaky, as
well as comedians like Ahmed Ahmed, Jim
Florentine, and Rich Vos.

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