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   FOOTBALL FANS
BECOME HANKOOK CUSTOMERS
Football fans can become your biggest brand champions. Create experiences for them to interact and become a family member of a larger community that includes their favorite team, but is championed by Hankook. Social media private groups such as (Facebook/ #Slack) where members get special recognition and rewards is just a start. All while using press and press events to amplify Hankook and their positive impact on the community.
 VIP Hospitality
Recognize and reward best customers with premium seats, team merchandise and elevated experiences.
Match Day Promotions
These can easily be communicated as ticket giveaways and managed and promotions through social media and negotiated media partners such as local TV and Radio. These would be premium seating.
Give Back Day
Choose a football themed “for the community good” event that can be facilitated by Hankook, but can involve the team and even better the community.
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