Page 11 - TJ Murphy 4th yr MDP Book
P. 11

Phase two: Concept creation









           Page                                                                    Number



           Product inspiration                                                            12



           Cognitive ergonomics                                                           13



           Competitor products                                                            14



           Product testing and teardown                                                   15



           Concept creation                                                               16



           Concept development                                                            18
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