Page 5 - Estela Casa Moreno
P. 5

Table of contents













                                Phase 1: Form planning

                                                      Design icon

                                                                Brand

                                                  Benchmarking

                                                        Styleboard

                                              Form statement


                                                                           Phase 2: Concept sketching

                                                                           Concep generation

                                                                           Main 3 concepts

                                                                           Final concept development

                                                                           Eileen Gray’s graphic elements

                                                                           Shapes and posible colours

                                                                           Final concept


                     Phase 3: Design development

                                                         Final idea

                                                 Measurements

                                                                  Parts

                                         Materials & finishes

                                                    Fountain pen

                                                               Details

















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