Page 12 - Caitlin Cole

‘The watch of health, independence and knowledge, powered by innovative simplicity.’

Representation Identity

Company: Simplicity and removing
the complexity from life

User: Fitness enthusiasts, business
The future of health is on your wrist.
people, adults

User Groups: Apple community,

brand driven, those who appriciate innovation,
who feel powered by technology, who use

technology as an important asset in life rather

than a liability.

Design Intervention Production

•Acess to Health Advice Personality Through Colour Bauhaus Motion Detection

•Informative Feedback from Watch

•Representation of Independence

•Interactive Interface
•Sleek Form

•Simplicity

•Accessability
•On Display Rather Than Hidden

Regulation Consumption

The form and function of the product regulates it’s use and wearability Individual daily use

Worn on Inside Too Loose Driving Distraction
Gym Office Water Sports

Food and Drug Administration
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