Page 67 - Hadil_flipbook

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TER 6 Final s
CHAP
Ar
tef
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olour
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e s
s that can inspir
ed f
Look
or colour
ated about
tudents to f
tiv
x
eel e
cited and mo
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f
and and the plat
ally appeal to
orm. Vibr
s natur
ant colour
ounger audiences
suited f
, making them w
y
ell-
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ried oject
-
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. T
or a s
f enthusiasm to the user
es ener
.
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s
arious iter
v
ations o
s which also giv
f colour
and colour
s
f the ating on br
ocess o
, I consulted with a member o
f iter
During the pr
tudents' Union r
esponsible f
SE
TU S
. Recognising the or managing their designs
, I aimed to gr
y on campus
asp
e entit
S
tudents' Union as the mos
t engaging and activ
ts
easoning behind the specific colour choices in their publications and pos
. It their r
f
v
e o
al f
t mor
turned out the
y pr
ef
er r
ed and purple to ge
ten based on se
. s
actor
er
orms use blue as their
Almos
s lik
e Link
eer
ypical car
f
tc plat
t all the t
edIn, Indeed e
arious iter
ations and finally
ried v
ation T
ak
en that also into consider
primar
y colour
. T
. That is #F2575D
ed colour as primar
y
decide to go with a vibr
. ant r
ariation o
o , as its primar TU uses a police blue(#3D4D62), a v
f gr
SE
. T
y colour
e
y
be
onment
t
ter r
, I complemented this
tudents and the campus envir
esonate with s
ant colour
. Hence, police blue w
. s
hue with a vibr
as chosen as one o
f the colour
ations
and colour iter
Br
C
y Guidelines) ontent Accessibilit e check
G(
W
ed in the W
A
Finally the colour
eb C
s ar
er
colour contr
. as
t check
e combinations or subse
t
ts o
f
te, which w
I also added gr
adients to the color pale
er
s
y color
the primar
y and secondar
.
rimar
P
y Secondar Gr
y
adients
#EE2C57 #3D4D62 #3D4D62 #EE2C57 ~ #EE2C57 ~ #3D4D62
ondar
Sec rimar
y
y
P
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