Page 12 - Kim Tee Hong MDP Book
P. 12

KENYA HARA / PHILIPS
            KIM HONG TEE














             FORM PLANNING























                                                                                       Braun Series 9 Pro                                                         ARC5 5-Blade Men’s Electric Shaver



            COMPETITOR                                                                 BRAUN                                                                      REMINGTON



                                                                                                                                                                  Remington’s shavers are part of their broader
                                                                                       Braun is a well-known brand in the field of electric
            PRODUCTS                                                                   shavers. They offer a wide range of shavers                                product range, which emphasizes quality and

                                                                                       that cater to different needs and preferences.
                                                                                                                                                                  innovation in personal care grooming
                                                                                       Braun shavers are known for their high-quality

                                                                                       craftsmanship, innovative technology, and superior                         The Cordless Lady Shaver WDF4840 form and
            Big brands like Philips, Braun and Panasonic are                           performance.                                                               shinny metalic finish gives of a sense of futuristic
            all male based targeted, and their female lines are                                                                                                   advancement in a more retro way rather than
            mostly a simplified version of the male ones with                          The Silk-épil lady shaver LS5560 have a much subtle                        minimalistic, the silhoutte resemble a woman’s

            more pastel colours and softer bodies.                                     form than its male conterpart, with a satin metalic                        body with a hour glass form, overall the product

                                                                                       finish, the product gives out a sense of softness                          have a cutting edge aesthetic.
                                                                                       and grace, and for the silhoutte of the product it is
                                                                                       minimalistic and a solid piece of machinery












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