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The Best Keywords for Resumes, Letters, and Interviews:

Powerful Words and Phrases for Landing Great Jobs! (2nd Edition)

Wendy S. Enelow and Louise Kursmark, Master Resume Writers

Knowing the right language to use when
writing and speaking is key to achieving success
in today’s highly competitive job market!

inding a great job is all about good communication between candidates and
hiring personnel. It involves both writing and speaking one’s way to job search
F success. Therefore, how can job seekers best communicate their qualifications
to prospective employers? What words and phrases should they use to grab the at-
tention of those who have the power to invite them to interviews and make critical
hiring decisions? Is there a certain language job seekers can use to separate themselves
from other candidates who may be equally qualified for the job?
Two of America’s leading resume writing experts offer insider tips for answering
these and many other questions relating to the language of both job seekers and
employers. Focusing on the importance of targeted communication in the job
search, they reveal one of the best kept secrets for getting job offers – how special
words and phrases used by savvy job seekers can trigger the attention of employers
who decide to invite them to interviews and offer them a job.
Here are the basic behind-the-scenes facts of job search life. Every time you
respond to a job posting or upload your resume, it’s put through an Applicant
Tracking System (ATS) that scans for keywords related to the targeted position. If
your resume doesn’t contain the right keywords, you’re simply out of the running.
Once you’ve passed the ATS, those same written keywords are just as important
in demonstrating that you speak the language of employers and have the skills
and qualifications they seek. Taken together, the specific words and phrases you
use in your resumes, letters, and job interviews can make the critical difference #2706 April 2016
between being hired or rejected for the job. ISBN 978-1-57023-388-3 (paperback)
ISBN 978-1-57023-389-0 (eBook)
The Best Keywords for Resumes, Letters, and Interviews is the most comprehensive 7” x 10”; 192 pages
and authoritative guide to keywords for job seekers. Organized by major industries Business/Careers
and professions, it provides quick and easy access to the keywords that are essential $19.95
to targeted jobs. Each of the 25 occupational chapters includes examples of:
• Keywords • Keyword letters Selected Contents
• Keyword phrases • Keyword answers to interview questions 1. Understanding Keywords
• Keyword resumes 2. Accounting and Auditing
A special chapter identifies keywords for job seekers with challenging circum- 3. Business Administration and
stances and situations, such as career changers, job hoppers, people returning to Office Management
work, military transition personnel, and ex-offenders. The book also shows how 5. Banking
to use keywords in these specific situations, along with sample resumes, letters, 8. Engineering
and interview scripts. An expansive appendix includes 425 Action Verbs and 221 10. Finance and Economics
Personal Descriptors. 12. Health Care and Property
THE AUTHORS: Authors of more than 30 books on resumes, cover letters, key- 14. Human Resources
words, hiring, and career management, Wendy Enelow and Louise Kursmark are 15. Information Technology
two of America’s leading career professionals. As certified industry leaders, they are 18. Marketing
both Master Resume Writers (MRW), Job and Career Transition Coaches (JCTC), 21. Real Estate
Credentialed Career Managers (CCM), and Certified Professional Resume Writers 24. Teaching and Education
(CPRW). In addition to their regular public speaking and training activities, they
are frequently interviewed/quoted by major media, including The Wall Street Jour- 26. Using Keywords in Challenging Job
Search Situations
nal, Time Magazine, Chicago Tribune, LA Times, Washington Post, ABC News, and
Money Magazine.
IMPACT PUBLICATIONS 1-800-361-1055 www.impactpublications.com