Page 15 - 112 Banks Street, Alderley Place + Mario
P. 15

Auction.



                                   Auction  is  a  proven  method  of  Sale.  Looking  back  at  the  previous

                                   campaigns  run  by  Place  Newmarket,  it  is  during  our  Auction
                                   Campaigns  that  we  have  achieved  the  highest  volume  and  level  of
                                   sales with the highest rate of success. During the sales process, Place
                                   does  not  exclude  offers,  however  an  Auction  campaign  ensures  the
                                   following points:


                                   Price
                                   During an Auction campaign, no price is advertised. This opens up the
                                   market, ensuring that all potential buyers see the property and that no
                                   potential buyers are excluded.


                                   Offers
                                   Throughout  the  campaign,  offers  prior  to  Auction  are  encouraged.  If
                                   an offer is taken prior to the Auction, it will be on a cash/unconditional
                                   basis,  with  the  cooling  off  period  waived.  Buyers  are  informed  that
                                   offers  must  be  presented  in  this  format  for  the  property  to  be  sold
                                   prior to Auction.

                                   Motivation
                                   An  Auction  conveys  a  sense  of  urgency  to  sell  the  property,  and  the
                                   motivation to sell within a fixed time frame. With the amount of choice
                                   currently in the marketplace, this positions the property as one which
                                   must be inspected before others, as there is an ‘end date’ to possible
                                   negotiations.

                                   Auction Day

                                   Obviously, if not sold during the campaign, competition on the day is
                                   the best outcome. Even if there is only one interested party, Auctions
                                   can still be highly successful and sell under the hammer with private
                                   negotiations whilst the Auction is ‘live’.


                                   Multiple Interest
                                   If, throughout the campaign, it becomes apparent that there is more
                                   than  one  interested  prospect,  this  gives  us  the  opportunity  to
                                   maximise price.


                                   At  Place,  we  pride  ourselves  with  tailor-made  solutions  for  all  sellers.
                                   There  is  not  necessarily  a  right,  wrong  or  set  way.  Our  agents  will
                                   discuss appropriate ways and the best solution to market your house
                                   in the appropriate time frame.
   10   11   12   13   14   15   16   17   18   19   20