Page 17 - The Real truth about Traffic
P. 17
FAULTY VENDING MACHINE:
Just to prove my point:
Imagine you find a vending machine.
You put in $2… but instead of getting a
Coke, you get change. But only $1.80
You repeat: and get $1.60
And then $1.55
You are losing 10% every time…
How long could you stand there in front of that
vending machine, putting money into it?
(c) Matt Lloyd,
www.mobe.com