Page 50 - World Airnews Magazine July Edition 2020
P. 50

NEWS DIGITAL


                                   FLIGHTDOCS MERGES WITH

                                   AIRCRAFT TECHNICAL


                                   PUBLISHERS



                                                                                                           by Jerry Siebenmark







         Cloud-based maintenance-tracking
         company Flightdocs has merged with
         Aircraft Technical Publishers (ATP) in a
         move aimed at creating a comprehensive
         provider of software and information   ways, even though when the discussions   having it in the ATP fold also presents op-
         services to the business, commercial, and   with ATP started three months ago, a   portunities for expanded or new products
         military aviation sectors.         merger was the last thing he was planning.   and services, Noble explained. “It’s not just
           Under the ATP umbrella, the combined   “We originally were in the market to raise   sort of putting the two companies together
         offerings of each company include aircraft   additional capital and move the company   and leaving it at that.”
         maintenance tracking, troubleshooting,   forward to…ultimately to try to get to the   At that top of the post-merger to-do list is
         recurring defect analysis, inventory   top spot [in maintenance tracking market   enabling Flightdocs’ maintenance custom-
         management, and flight scheduling, as well   share],” Heine said. But when they began   ers access to ATP’s Aviation Hub’s technical
         as a library of technical publications and   talking, Heine said with ATP’s footprint   documents. Also, a third of ATP’s Aviation
         regulatory content.                in the market, as well as its depth, size,   Hub revenue comes from international
           ATP CEO Rick Noble said that his company   scope, and products, “there were so many   customers. Noble said his company will use
         experimented with the maintenance   synergies there that coming together really   those relationships to expand Flightdocs’
         tracking business but was “late to the   made a lot of sense.” It was also a deal that   market share overseas, where it will face
         game” and “couldn’t gain any traction,” so   he claimed benefits Flightdocs’ customers   competition from existing products. “I’m
         “for ATP it really was an easy decision” to   and employees. “It was a win, win, win   really confident we’re going to have the
         merge.                             across the board,” he said.        same success there that Flightdocs has had
           ATP’s Aviation Hub, offered under    “When you put all those things together   in the U.S.,” he said.
         ATP Information Services, supplies OEM   and you look at the future, we’re pretty   Noble added that the merged company
         technical and regulatory publications that   much in the business aviation world,” Heine   also will look at the feasibility of offering
         are updated in real-time, while its Software   explained.             versions of SpotLight and ChronicX to
         Solutions division in Canada provides   “But the ATP combination allows us to   corporate flight departments. “I only
         defect management and interactive   go through commercial, military, and back   half-jokingly said the other day that there’s
         troubleshooting software under the brands   again, bringing their products and services   so many opportunities here that we run the
         of ChronicX and SpotLight.         into business aviation. It also really brings   risk of trying to do everything and accom-
           With the merger, ATP serves 75,000   the products and services [customers of   plish nothing,” Noble said. “So we’re going
         maintenance personnel at 7,500 MROs and   Flightdocs] wanted to their flight depart-  to have to figure out pretty early on what
         flight departments in 137 countries.  ments and makes their experiences better.”  the top two or three things are and really
           According to Flightdocs CEO Rick Heine,   While Flightdocs products and services   focus on those before we start moving on
         the merger makes sense in a variety of   expand and round out ATP’s offerings,   to the next. Q


                   WOMEN IN
                   AVIATION
                                                           GIRLS IN AVIATION DAY



                                    female pilots and aviation   charge.                 Many organizations including
                                    enthusiasts. The 2019 Girls   Starting September 26, girls   AOPA are doing their part to
          Women in Aviation         in Aviation Day was a huge   around the world between the   introduce more women and
           International announced that   success with more than 20,000   ages of 8 and 17 will be able to   minorities to opportunities
           its annual Girls in Aviation Day   attendees participating in   access exclusive content such   in aviation. In the 2019-2020
           event will take place virtually.  119 events in 18 countries.   as career panel videos, hands-  school year, 22 percent of the
            In its sixth year, Girls in   This year the virtual event is   on activities, virtual tours,   students in AOPA’s You Can
           Aviation Day has garnered   made possible through the   scholarships, and mentoring   Fly High School Aviation STEM
                                                                                       curriculum are female, while
                                    new Aviation for Girls app and
           a huge following of aspiring                       opportunities.
                                    will be available to all free of                   37 percent are minorities. Q
                                                  World Airnews | July Extra 2020
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