Page 68 - Theoretical and Practical Interpretation of Investment Attractiveness

regions, and societies is assessed based on their relevance to the activities of economic agents
and their independence from them.
3. Economic potential is understood as a result of economic relations among subjects
participating in economic activities. Here, the term "potential" is used to explain the achieved
level in existing conditions. Additionally, terms like "potential opportunities" and "potential
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level" are widely used to describe the potential for sustainable development .
4. The terms "economic potential," "public sector potential," and "national capacity"
are used interchangeably in a similar context. Public sector potential, national capacity, and
related terms are considered to have specific characteristics, and the nature of economic
potential is explained in relation to them. The valuation of national resources through national
capacity and their evaluation in terms of economic potential are considered important.
The explanation of the category of "economic potential" in scientific research is
generally structured as follows:
- Explanation in relation to national economies, societies, regions, sectors, and
enterprises;
- Examination of the potential of economic resources available for the production of
consumer goods;
- Analysis of the quantitative and qualitative aspects of economic resources and their
interrelations within the economic system, highlighting "clear goals to achieve and, when
necessary, explicit indicators that make these resources deployable," indicating the potential
of these resources in terms of their application in external and internal environments;
- Indication of the relationships between external and internal environments in
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achieving the potential of these resources for the deployment of resources .
In our opinion, economic potential as an economic category clarifies the state and
possibilities of the economic system and contributes to the realization of its high
economic potential. It is important to note that it serves not only the production of goods
and services but also the quality of these, the competitiveness of enterprises, and the
effective functioning of the economic system in the future.
V.N Shukurov believes that "economic potential" is an indicator that measures
economic relations, evaluating the state of national, regional, sectoral, and company
conditions .
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According to the generally accepted point of view, the economic potential of a region
and its capabilities are determined by the effective use of all available complex resources to
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produce goods and services necessary for life . Therefore, when talking about the economic
potential of a region, it refers to the efficient utilization of all systemic elements, such as
production funds, labor resources, and the ability to provide economic (marketable)

86 Akerman E.N., Mikhalychuk A.A., Trifonov A.Yu. Factor approach in constructing the economic space of the region
// Bulletin of Tomsk State University. Economics. 2010. № 3(11). P.84-92.
87 Lapin E.V. Economic potential of the enterprise. - Sumy: ITD "University Book", 2002. 310 pp.
88 Shchukov V.N. Economic potential of Russian regions and the efficiency of its utilization: A study guide. Ivanovo,
2002. URL: http://www.dissers.ru/books/1/7251-1.php
89 Akerman E.N., Mikhaltchuk A.A., Trifanov A.Yu. Typology of regions as a tool for co-organization of regional
development // Tomsk State University Bulletin. Economics. No. 331. P. 126-131
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