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OPEN HOUSE SHOWINGS GETTING YOUR HOME SOLD

Our proven sales strategy

Much has been written about both the benefits and and floors free of clutter, ensure that the laundry doesn’t Selling a home for the highest possible price in Solano and Then, we negotiate fiercely on your behalf and when both
drawbacks of open houses, but here is a lot to be said pile up, and make certain that floors are routinely swept Napa Counties. requires a cohesive strategy, deliberate parties agree on price and terms, we proceed to the
for showing your home in this way. Here are just three and vacuumed. With an open house, you’ll be able to process and a talented team. closing process.
reasons that an open house might result in a sale. prepare for an event that has the potential to bring in
many prospective buyers with one fell swoop. It’s much We follow a strategic plan to get your home sold for top Let’s look at each of these steps in greater detail.
1. It draws potential buyers who might not take the time easier to do some deep cleaning that will leave your dollar, as quickly as possible.
to book a showing through their agent. Some buyers home spotless if you know exactly when people will be
feel they should find something they love first and then visiting. First, we analyze both market conditions and the property
bring the agent in to lock down a deal. Open houses also to determine how best to position it in the current market.
mean casting the widest net possible in bringing people 3. You could lock in that interested buyer. There’s likely
through the door. Your friends and family can mention a limit to the number of times even the most interested
the event to anyone they know who might be interested buyer is willing to ask for a private showing. If your house
in taking a look at your home. Neighbors who drop by has already caught the eye of a potential buyer, he or she
might just be angling to have someone they know move might be more willing to come back for a second look
into your neighborhood. Add in advertising and signage in a less formal setting. An open house gives that buy-
and you’re going to catch the eye of both casual and serious er the opportunity to bring friends or family along for
prospective buyers. their opinions. And as a bonus, walking through an
open house provides a visitor with plenty of time to look
2. If you are still living there, you can set the scene- your around without feeling rushed- during the hours that you
way. When prospective homebuyers stop by your home choose.
for a traditional showing, they often do it with little notice,
which is why it can be stressful keeping your home “show By working strategically with your real estate agent to
ready” for the entire duration that it is on the market. It schedule and organize a successful open house, you may
can be very consuming to keep wastebaskets emptied just get a jump start on that sale.

Strategic Marketing Plan sharkrealtors.com 20 Strategic Marketing Plan sharkrealtors.com 21