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Contact Center Evolution

     Reactive                      Wave 2:                   Wave 3:
                                   Relationship              Experience
Wave 1:
                                         Interactions      Proactive
Cost
                                                              Engagements
Transactions
                                                                    Multichannel, Enterprise
ACD, IVR                           CTI, IVR, Segmentation           Expertise, Social Media

Average Hold Time                  Wallet Share                     Net Promoter Score(NPS)
Average Speed to Answer Occupancy  Customer Satisfaction            First Contact Resolution
Cost per call                      Closure Rates                    Customer Effort Score (CES)
                                                                  Omni-Channel
Uni- Channel                       Multi-Channel
                                                                 Customer Collaboration
Call Centre                        Contact Centre
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