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Aligning With Cisco Sales















       • What problem?                                              Business                                         Cisco Solution/

                                                                                                                                 Value
       • What measures?                                Problem/Opportunity                                          Digital Capability
                                                                      SWOT
       • Who’s buying?

       • When / Timelines



                                                                                          Business Value

                                                                                             Framework








                                                                                                                                 Value

                                                    Build the Case for Change                                             Why Cisco?












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