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192    Part 3   •  Organizing
                                              they have some control over what their bosses hear. It’s not unusual for a $105,000-a-year
                                               middle manager to tread carefully in order not to upset the boss’s $45,000-a-year adminis-
                                                trative assistant. Why? Because the assistant has power. This individual may be low in the
                                                authority hierarchy but close to the power core.
                                                    Likewise, low-ranking employees who have relatives, friends, or associates in high
                                                       places might also be close to the power core. So, too, are employees with scarce
                                                             and  important skills.  The lowly production engineer with 20  years of
                                                              experience in a company might be the only one in the firm who knows
                                                               the inner workings of all the old production machinery. When pieces
                                                                  of this old equipment break down, only this  engineer understands
                                                                    how to fix them. Suddenly, the engineer’s influence is much
                                                                    greater than it would appear from his or her level in the vertical
                                                                    hierarchy. What do these examples tell us about power? They
                                                                    indicate that power can come from  different areas. French and
                                                                        Raven identified five sources, or bases, of power: coercive,
                                                                                                           8
                                                                           reward, legitimate, expert, and referent.  We summarize
                                                                           them in Exhibit 6–6.
                                                                           (4) What Is Span of Control?

                                                                           TradiTional View.  How many employees can a
                                                       Jennifer S. Altman/Getty Images  manager efficiently and effectively supervise? This ques-
                Melissa Brenner, senior vice president of                  tion of span of control received a great deal of  attention
                marketing for the National Basketball
                Association, has expert power. Her expertise   from early management writers. Although they came to no consensus on a specific number,
                in using Facebook, Instagram, and other   most favored small spans—typically no more than six workers—in order to maintain close
                social media in innovative ways is helping   control.  However, several writers did acknowledge level in the organization as a contingency
                                                    9
                the NBA achieve its goal of enhancing fans’
                engagement and enjoyment of the game   variable. They argued that as a manager rises in an organization, he or she has to deal with
                throughout the world.         a greater number of unstructured problems, so top managers need a smaller span than do
                                              middle managers, and middle managers require a smaller span than do supervisors. Over the
                                              last decade, however, we’ve seen some change in theories about effective spans of control. 10


                                              Today’s View.  Many organizations are increasing their spans of control. The span for
                                              managers at such companies as General Electric and Kaiser Aluminum has expanded sig-
                                              nificantly in the past decade. It has also expanded in the federal government, where efforts
                                                                                                                       11
                                              to increase the span of control are being implemented to save time in making decisions.
                                              The span of control is increasingly being determined by looking at contingency variables.


                                               How Many People Can I Effectively and Efficiently Manage?
                                               Most effective and efficient span depends on:
                                               •	 Employee experience and training (more they have, larger span)
                                               •	 Similarity of employee tasks (more similarity, larger span)
                                               •	 Complexity of those tasks (more complex, smaller span)



                                              Exhibit 6–6  Types of Power


                                                Coercive power        Power based on fear.
                                                Reward power          Power based on the ability to distribute something
                                                                      that others value.
                                                Legitimate power      Power based on one’s position in the formal hierarchy.
                                                Expert power          Power based on one’s expertise, special skill, or knowledge.
                span of control                 Referent power        Power based on identification with a person who has
                The number of employees a manager can efficiently     desirable resources or personal traits.
                and effectively supervise
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