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Treat Your Writing Like A Startup
                   Becoming A Prolific Digital Writer
                Framework #2: The Endless Idea Generator

                   How The Endless Idea Generator Works
                       Step 1: The Topic
                       Step 2: The Credibility
                       Step 3: The 4A Paths
                       Step 4: The Proven Approach
                   Topic + Credibility + 4A Paths + Proven Approach = The Endless Idea Generator
                   General Audiences vs Niche Audiences
                   How To Make General Topics, Niche—And How To Make Niche Topics, General
                   Other Ways You Can Make General Topics More Niche:
                Framework #3: Writing Headlines Readers Can't Help But Click On
                   The 5 Pieces Of Every Headline
                   The Curiosity Gap
                   "Isn't That Clickbait?"
                   Clear > Clever
                   10 Proven Headline Formats
                   The Golden Intersection: Answering The Reader's Question x Telling A Personal Story
                Framework #4: Formatting Your Writing For Skimmability
                   Skimmability = Readability

                   Skeleton Your Piece (Before You Write It)
                   Lists, Bullets, and Bolded Sentences
                   Proven Writing Rhythms
                       1/3/1
                       1/5/1
                       1/2/5/2/1
                       1/3/1 + 1/3/1
                   Writing Rhythms That Sound BAD!
                   Rate Of Revelation
                Framework #5: Content Differentiation
                   "The Tequila Test"
                   Write The Ship
                Framework #6: Twitter Threads
                   The Lead-In Tweet

                   Stories
                   Frameworks
                   Actionable Takeaways
                   Formatting Matters




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        How To Start Writing Online: The Ship 30 For 30 Ultimate Guide   
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